Every time I walk into Dan Murphy’s liquor stores – for a responsible bottle of wine or two – I’m amazed by the depth and variety of alcohol on offer, from spirits to champagne, wine to pre-mixed cocktails, and then further divided into chilled and room temp, imported or Australian produced, top dollar or budget.
The range is incredible, and customers happily walk around, drawn to new labels, a discounted price tag, or simply the sheer magnitude of what’s available at their disposal, and it got me thinking.
With coffee’s characteristics so often compared to wine, and a large cohort of roasters producing some quality offerings for Australian consumers, why not band the offerings together and create our own retail coffee platform?
If there’s ever a time to do it, this is it. When Prime Minister Scott…
