Just over three years ago, after all the fuss and fun of the 2018 World Cup had faded into summer holidays, pre-season training and a new club season, one further fascinating finals statistic slipped out.
FIFA’s consultant Sportradar revealed that a phenomenal €136 billion had been turned over by the worldwide betting industry during the tournament. The average match at the finals generated an official €2.1bn with the final between Croatia and France spiralling an estimated €7.2bn.
For context, FIFA’s entire World Cup revenue added up to a measly €5.6bn.
That €136bn was a computation for the legal, authorised betting industry. Turnover of unregulated betting, sometimes labelled “illegal”, may have been ten, 20 or 100 times as much. Who knows?
This was the money machine whirring throughout one single, month-long…
