In publishing, “The End” is just a lie. Once those words appear on the page there is celebrating to be done, for sure, but also an acknowledgment that new work is just beginning. Writers are, generally, not salespeople (although you may be surprised by how good a salesperson you someday become). Some stereotypes: introvert, quiet, humble, listens more than talks, observes, bad with numbers, cringes at obvious marketing ploys, points out their own mistakes, dreamer, more right brain than left, a bit mystified with the entire pitch process.
Maybe you’re all of those things, none of those things, or one of those things. But with “The End,” no matter how much you’d rather just write, comes the beginning of the business side of things. We’re here to make this next…
