Apple’s built-in apps like Maps and Messages can provide helpful information about businesses in your area, but what if you own a business? How do you manage the content they’re showing? Apple on Wednesday unveiled a way to do that with Apple Business Connect, a free tool that business owners can use to claim and customize their location place cards for Apple Maps, Messages, Siri, Wallet, and other apps.
But Maps is where Business Connect will be most useful. Users can edit basic information such as the business name, address, and description, and they will also be able to add logos and photos. Users can also add new “actions” such as orders, reservations, and special promotions, and businesses can incorporate actions with online services such as Instacart, Booking.com, and OpenTable.…