“No one was going to put me on the cover of a Paris fashion magazine, so I thought, I’m gonna make my own,” recounts Martine Gutierrez, speaking about her 2018 project Indigenous Woman, which takes the form of a 124-page magazine. In a series of spreads that encapsulates high-fashion glamour, as well as humor and the absurd, the artist is the project’s featured model, photographer, stylist, creative director, and editor in chief. However, Gutierrez is enacting not simply the “artist as muse” but rather the “artist as media mogul,” staging a guerrilla-style seizure and colonization of space in an image-based world to which she had previously been denied access.
The concept of an artist’s book is not new. Since the nineteenth century, following the inception of the photographic medium, artists…
