Indholdsfortegnelse for March-April 2019 i Capture

In our industry, trust is everything! And without it, you’re out of business. When clients commission a photographer, they expect them to deliver on the brief. But implicitly, they trust that the photographer is capable of producing what they were hired to shoot. Wedding and portrait clients, the general public, need to have faith that they’ve chosen the right photographer – one that will not take advantage of them, use high-pressure sales techniques, and subtly, or not so subtly, coerce them into buying what they don’t need or want. The viewing session is that one opportunity that photographers in the domestic market have to make a great sale. And as photography business coach, Mark Rossetto says, “Surprises are for birthday parties.” Another important point raised by the experts we interviewed…

Colour theorists often speak about how each individual perceives colour differently. While this may seem a bit far-fetched, a viral picture of a dress in 2015 did spark an online debate that divided scientists and netizen’s opinions on whether the dress was white or blue. In short: the human eye is not as accurate as we may think it is. To understand how important colour management is, all you have to do is walk into any tech store and look at all the screens and devices on display. Immediately, you’ll notice that each screen has its own unique way of interpreting and displaying colour. Now, none of these screens are professional monitors designed to present you a visual as close to the original image, but the reality is that there…

Cameras ■ Olympus’ OM-D E-M1X features the world’s highest image stabilisation performance with approximately 7.5 shutter speed stops of compensation, along with high-speed burst shooting of up to 60fps at 20.4 megapixels, and a new autofocus system. The new 25-point group target and custom AF target have been added in AF Target settings to allow the photographer greater control over the AF size and shape of the AF area. The camera features an integrated vertical grip along with two TruePic VIII image processors for stunning images and 4K video. The OM-D E-M1X has been tested to beyond the industry standard IPX1 testing, and is dust, splash, and freeze proof to –10°C. The rugged design also houses a shutter which has been tested to 400,000 actuations. The Super Sonic Wave Filter…

Chris Saunders A hobby and passion for a number of years, it’s only over the last two years that Chris Saunders has worked commercially. Formally trained as a Chartered Engineer, working in the subsea/offshore industry, Saunders finds himself in the position where he earns the majority of his income as an engineer, but is also able to have a part-time career as a landscape photographer. “The two parts mesh really well for me, with engineering providing a real mental challenge and the photography exercising my heart and soul.” Although his interest in photography was sparked at school, where he learnt to process B&W film, it wasn’t until about seven years ago that Saunders began take a serious interest, and focus on how he could improve his skills. A workshop he…

Legendary travel photographer, Jimmy Nelson is also a photojournalist who aims to create awareness about the world’s unimaginable diversity. He is doing that through his photographs, their stories, the books that contain both, his videos, and a campaign with advertising agency, J. Walter Thompson, whose aim is to fight against the demise of indigenous culture. “I don’t know if there is a profession to be made any more in travel photography,” Nelson admits. “The whole world has become a photographer. Four and a half billion of us have a smartphone, taking pictures. Can one earn a living directly doing it? No, not really. Is that a problem? No.” David Kirkland has been a travel and tourism photographer for nearly 20 years with a background in journalism and public relations. He…

See Echoes by LUMINA Collective artists, Art Gallery of Ballarat, Ballarat, VIC, until 10 March. Through perceptions of presence and absence, LUMINA Collective’s new exhibition explores the ways in which photographic image-making in Australia is inherently linked to questions of identity and place, and to generational stories of translocation. Echoes investigates ideas of identity through explorations of family history, trauma and loss, migration, notions of home as well as the formulation of social and cultural Australian identities. The artists’ eight stories and themes are evoked through individual photographic installations, with each member showing work in an intimate space. www.artgalleryofballarat Nikon-Walkley Press Photo Exhibition, State Library of South Australia, Adelaide, SA, until 7 April. See the biggest stories of the past year through the lenses of Australia’s best press photographers. The…

“Surprises are for birthday parties.” This is part of photography business coach, Mark Rossetto’s credo. It goes with, “Clients are made, not found.” These are also the fundamentals of selling, but you’re a photographer, right? Actually, that’s half the story of your business. “The thing to remember is that even though we are photographers, we are business owners and, ultimately, salespeople,” U.S. wedding photographer, Sal Cincotta notes. “We have to sell our work. It’s not going to sell itself. How you do that can have an effect on your psyche for sure. None of us wants to be icky salespeople, but again, it has to be done.” Foundations of trust, not rust “Referrals are critical,” Tasmania-based portrait and wedding photographer, Ed Jones says of his business. “At least half my…

Let’s begin this discussion with a personal story. It belongs to Terence Patrick, an American photographer with a long list of commercial and editorial clients, and experience as a portfolio reviewer. His story contains a lot of clues about building a great portfolio. “Working with a skilled editor, hiring a proper retoucher, learning how to really articulate one’s vision are the intangible things that can accelerate one’s career in a way that also can’t be replicated so easily by others,” he says. The portfolio that Patrick had been using for most of his career was a classic leather-bound book with the screw-post plastic sleeves from a vendor in New York called House of Portfolios. “While I got work from that portfolio, the 1990’s-era presentation was in serious need of an…