Competitors in early races often took bottles of wine in their handlebar bags to sustain them. Many carried a drop of spirits – to keep the cold out, they would say. But they were just reflecting society, doing what others did in their daily work. One rider, an enthusiastic amateur known as Count Pépin de Gontaud (no, not an actual Count), who entered the 1907 Tour de France, hired two pros to carry his booze, explaining: “I’m completely useless without food and wine.” To nobody’s surprise, he got no further than stage five.
Spectators often passed alcohol to riders. In one unfortunate incident, on a boiling hot day during the 1950 Tour, a competitor from North Africa, Abdel-Kader Zaaf, grabbed a bottle held by spectator, drank its contents and started…