IN FALL 2011, GOLF STATISTICIAN PETER SANDERS ARRIVED, BRIEFCASE IN HAND, AT A HOUSE RENTED BY ZACH JOHNSON IN ST. SIMONS ISLAND, GA. AT JOHNSON’S INVITATION, SANDERS WAS TO SHOW TRENDS AND ANOMALIES BURIED amid Johnson’s 600-plus performance stats measured by the PGA Tour’s ShotLink system. Then, incorporating measures of his own creation—the “secret sauce,” as Sanders puts it—he would recommend playing and practice strategies that would give Johnson and his seven-member team an edge as he entered the midway point of his career.
“My presentation began at 8 p.m.,” says Sanders, the founder of shotbyshot.com, a statistics-analysis firm that serves tour players as well as golf instructors, coaches and amateurs. “At midnight, I was still answering questions.”
Johnson, it turned out, liked stats homework. He enrolled at Drake University…
