San Francisco has become the worldwide reference for innovation and technology, thanks to Silicon Valley. Its bohemian tradition, cultural history and European influences, however, live on in the city. Opened in 2018, San Francisco Proper Hotel reminds us of that.
Nestled in an almost 100-year-old Beaux Arts building, the hotel, which is home to restaurant and lounge Villon, is an ode to San Francisco. It is located in an area with old theatres and arts institutions that is currently enjoying a revival, with luxury residential projects and offices of large companies making their home there. Forgotten for years and then damaged by a fire, the building was recently reimagined, with the objective of contributing to the local community’s development.
On the exterior facade, real estate investment and management company The…
