Decades before social media gave us the travel bug, India learned to dream of distant places through posters pasted at railway stations, airline offices and shipping terminals. An exhibition at Gurugram’s Heritage Transport Museum, titled Posters That Moved India, celebrates those forgotten visuals.
Drawn from founder Tarun Thakral’s personal collection, it traces how travel in India was once imagined, marketed and sold—through handdrawn railway posters, early aviation imagery, shipping advertisements and tourism promotions from the 1930s to the 1970s. “I am very fascinated by posters on paper,” says Thakral, pointing to their individuality. “Artists used to paint these by hand, with illustrations and typography, before they were converted into posters.”
MANY POSTERS PROMOTED RAIL TRAVEL, WHILE OTHERS HIGHLIGHTED PILGRIM ROUTES AND TEMPLES Many works promoted rail travel, while others highlighted…