AT A MARCH “Special Event”, Apple finally announced its long-awaited original video subscription service. Confusingly, the service is dubbed “Apple TV Plus”, and it will be delivered through a revamped Apple TV app, both of which are distinct from Apple TV 4K, the media streaming box. Got that? Pricing and availability of the service will be revealed in the fall.
The event was all about services, with a few surprises, such as a credit card. We didn’t see that coming.
Apple TV+
APPLE TOUTED ITS forthcoming subscription TV service as “the new home for the world’s most creative storytellers,” featuring exclusive original shows, documentaries, and movies from creators including Oprah Winfrey, Steven Spielberg, Jennifer Aniston, Reese Witherspoon, Octavia Spencer, J.J. Abrams, Jason Momoa, M. Night Shyamalan, Jon M. Chu and…