The rise in boutique coffee trends—draft and canned cold brews, French press and AeroPress brewing devices, beans sourced from all over the globe—is having ripple effects throughout the drinks industry, benefiting beverage alcohol suppliers, mixologists, and retailers. While coffee has always transcended trend status, coffee-flavored spirits have had their ups and downs. These days, a surge in new coffee-infused spirits products and an increase in creative mixology applications are breathing new life into this subsegment.
“As today’s coffee culture grows and evolves, we’re seeing more competitors emerge in the market,” says Troy Gorczyca, brand director for coffee liqueur leader Kahlúa at Pernod Ricard USA. “The coffee-flavored spirits category is continuing to grow, showing more innovative expressions. Kahlúa has seen strong growth globally, driven by the United States, United Kingdom, and…