Shortly before the 2023 Fort Lauderdale International Boat Show in late October, the marine industry buzzed with the news that Marlin’s parent company, Bonnier LLC, had divested a large portion of its marine media properties. However, Marlin would remain part of the Bonnier portfolio. The short reason: the brand is simply too valuable to part with, and we are bullish on its growth potential in both the near and long term for many reasons.
First among those is the brand’s strong position in the marketplace. For more than 40 years, Marlin has maintained a singular focus as well as an unwavering commitment to producing the best in offshore-fishing content and, to that end, is the undisputed global leader. There is no more effective or efficient way of reaching this highly…
